MEMORIES OF SEX IN FORUM MAGAZINE

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//Steve Jones, Unknown, Alan Jones, Chrissie Hynde, Jordan, Vivienne Westwood. Photo: David Dagley/Rex Features.//

SEX became a magical place. People spent hours there; no one wanted to leave. In it, I created a feeling that was both euphoric and hysterical. You felt an enormous range of possibilities – that whatever was happening couldn’t be predicted, but it was a movement toward a place unknown.

Malcolm McLaren, Musical Paintings [JRP Ringier 2008].

One of the most prescient pieces published about 430 King’s Road in its incarnation as SEX appeared, appropriately enough, in sex magazine Forum in the mid-70s.

And, after more than 35 years, I’ve tracked down the writer and the photographer who, for the first time anywhere, recall the revolutionary retail environment and the sexually-charged photo-shoot featuring future Sex Pistol Steve Jones, performer Chrissie Hynde, radical shop assistant Jordan, film-writer Alan Jones and, of course, Vivienne Westwood.

The feature appeared in the June 1976 issue of the magazine and was written by expat American Forum staffer Len Richmond, later to pen hit British sitcom Agony and Three’s Company (the US version of the UK’s Man About The House). The photographer was Chelsea-based freelance David Dagley.

“In 1973 I’d arrived in the UK from San Francisco with 300 bucks in my pocket and found that I could work as a journalist because nobody cared about whether I had a green card,” explains Richmond down the line from Los Angeles.

Within a couple of years Richmond had been taken on by Phillip Hodson and his wife Anne Hooper at Forum, a monthly pocket-sized publication where sexual relations were surveyed in a serious, non-prurient manner.

Ever on the look-out for subject-matter, Richmond was drawn by the giant pink rubber SEX sign which had been erected on the facade of 430 King’s Road the previous autumn. Richmond also had a personal interest, since his mother owned the second-largest manufacturer and wholesaler of sex toys in the US at that time.

“So, you know, always on the look-out for clients for Mom, I thought I would go see these guys,” says Richmond. “In fact they didn’t stock her products, but I realised that it was a great subject for Forum.

“The leather gear interested me; as a gay guy from San Francisco I was into leather, though I thought the rubber stuff was curious. I hadn’t really hooked into the British love of rubber, the cutting-off of the air, the really constrictive clothing. It kind of horrified me, to be honest, as liberal as I was. But I saw that the t-shirts with the porn extracts were part of the overall act of rebellion. Whatever they could do to piss off people, they would.”

Richmond also suspected that the rubber-wear was part of the arsenal of provocation. “It was another way to say: ‘Nothing bothers us. We’re going to throw this in your face and get a reaction from you.’ I suppose the Sex Pistols were a natural progression of that attitude.”

Richmond distinctly remembers Malcolm McLaren being present on the visit in spring 1976, though he took a back-seat role as Westwood gave the journalist a tour and history of their residence at the site, laced with polemic.

How sex can be so much better for the over-50s

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Scientists found that sex improves as we age because ‘sexual wisdom’ grows
More mature lovers tend to focus on quality over quantity in the bedroom
Being sexually active predicts a longer and healthier life according to research
By Daily Mail Reporter
PUBLISHED: 00:23, 29 December 2016 | UPDATED: 01:08, 29 December 2016

There aren’t many twentysomethings who would envy the sex lives of those over 50.

But maybe they should.

For like fine wines and whisky, sex only gets better with time, according to a study.

Scientists found that sex improves as we get older because we develop more ‘sexual wisdom’ in our later years.

More mature lovers draw on life experiences to make themselves more considerate partners
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More mature lovers draw on life experiences to make themselves more considerate partners

More mature lovers tend to focus on quality over quantity in the bedroom, with the extra ‘thought and effort’ they put into sex countering the possible drop off in libido seen after 60.
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They also draw on their life experiences to make themselves more considerate sexual partners.

It means that if a 40-year-old man and 50-year-old man had sex with the same number of partners, the 50-year-old would have the better sex life.

The US researchers looked at data on 6,000 people aged 20 to 93 based on surveys taken in 1995, 2003 and 2013. Among the questions was: ‘How would you rate the sexual aspects of your life these days, from the worst possible situation to the best possible situation?’

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Lead researcher Miri Forbes, of the University of Minnesota, said: ‘These changing priorities were key predictors of sexual quality of life for older adults, and appeared to buffer its decline.

‘When we matched older and younger adults on key characteristics of their sex lives – along with sociodemographic characteristics, and mental and physical health – older adults actually had better sexual quality of life.’

She added: ‘Together these findings suggest that as we age, our sexual priorities change and we develop knowledge, skills and preferences that protect against ageing-related declines in sexual quality of life. Since wisdom is “the quality of having experience, knowledge and good judgment”, our study suggests that life experience is fostering sexual wisdom.

The findings showed that frequency sex was less important with age but quality was important
The findings showed that frequency sex was less important with age but quality was important
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‘This is great news, as a satisfying sex life has been found to be important for health and well-being, regardless of age.

‘For older adults in particular, being sexually active predicts a longer and healthier life.’

 

A study earlier this year by the International Longevity Centre showed that for many people, a satisfying sex life does not end when they reach retirement age. One in four men over the age of 85 and one in every ten women reported some sexual activity in the past year.

Erectile dysfunction – which was reported by two thirds of men over 65 – also appeared to pose no barrier to a healthy sex life.

The benefits of sex have been well documented and NHS guidelines state that it can be good for your heart and counts towards the amount of exercise you should do each week.

Sex can also stave off dementia and reduce the risk of angina and ulcers.

The Sex Toys You Didn’t Know You Needed

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sex-toys-you-didnt-know-aboutWe’re great fans of accessorizing in the bedroom.
Au naturel stimulation is wonderful, but sex toys can do things that people just can’t. The sex toy industry is now attracting an impressive $15 billion a year in global sales, and with a plethora of clever products at a range of prices on the market, we’re spoiled for choice. This also means that smart shopping can be tricky.

To help you cut through the noise, we’re curating a roundup of some of our favorite picks. We’ve got you covered with everything from silky lube that will take both your partnered and solo play to the next level to a bullet that packs a surprising punch. Click through to browse some seriously sexy finds, and check back as we continue to add more. You might discover something you never knew you needed. Happy shopping!

8 Sex Trends You Might Not Know About, But Definitely Should Explore

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Changing The Way We Wear Lingerie
Innovative lingerie has become a trend in of itself. There is no one brand for sexy, and with so many new lingerie lines out, there really is something for everyone. You can bring your fashion sense to your undergarments, because all-frilly everything isn’t the only norm anymore. Now, lingerie can be worn as outerwear, “granny panties” are in, and sexy lines exclusively for men exist. The days of bustiers and fishnets are over — that is, if you want them to be!

Want more of Bustle’s Sex and Relationships coverage? Check out our new podcast, I Want It That Way, which delves into the difficult and downright dirty parts of a relationship, and find more on our SoundCloud page.

Relationships

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We are all at the centre of a big network of relationships; with family, friends, acquaintances, teachers, pets, partners and all sorts of other people.

When they are healthy, these relationships help us to thrive. As well as helping us enjoy the good times, they see us through the bad times too, holding us like a safety net when we’re at risk of falling.

What all good relationships have in common is that they are based on respect, trust, and communication. That’s true whether it’s your relationship with your best friend, your teacher or your partner.

Most people have more than one romantic relationship during their life. Going out with different people helps you find out who you are compatible with and what you want from a relationship.

It’s also fine not to be in a relationship at all. Lots of people are single and many are single by choice. They aren’t interested in love or romance, and that’s totally fine.

The most important thing, if you do choose to be in a relationship with someone, is that it should be a positive experience. It won’t be perfect every day – all relationships go through ups and downs -but it should be fun and help you feel good about yourself.

Brook and Enduring Love?

Enduring Love? was a two year Open University research study which interviewed over 5,000 couples in long-term relationships. The researchers asked the couples about various aspects of their relationships and what made them endure and the results were fascinating.

Brook teamed up with Professor Jacqui Gabb, who headed up the study, to create the relationships section of the Brook site covering all aspects of relationships, based on the findings of the research.

This section aims to give advice and information that is based in reality. It is based on what real couples said – rather than the myths and stereotypes we are bombarded with through stories, films and songs about love and romance.

It’s true that relationships often start out with romance. You feel an amazing sense of togetherness, and the differences between you don’t seem to matter. Everything is perfect – it feels quite magical and ‘unreal’ – and in a way it is.

But for a relationship to last and endure, most couples will need to move from this magical place into a phase where their relationship can survive the reality of everyday life – and the reality of each other.

 

The Open University

About Enduring Love?
Professor Jacqui Gabb of the Open University, talks about the Enduring Love? research project and summarises what it uncovered.

Relationship myths
Relationships rely on flowers, chocolates, never arguing and having endless sex, right? WRONG! Read the top 8 myths busted by the Enduring Love? research project.

Looking for a relationship
From being happy in yourself, to taking the plunge if you meet someone; here’s our advice if you’re looking for a relationship.

Kindness
Research shows that the key to lasting relationships was less about grand gestures and more about everyday acts of kindness.

Communication
The Enduring Love? research project showed that communication can make or break a relationship. Read more about it here.

The truth about sex & intimacy
We’re surrounded by messages that tell us that sex is essential for a successful relationship. The Enduring Love? research showed this simply wasn’t the case.

Breaking up
Breaking up with someone is rarely easy but breakups are an inevitable part of relationships. Read our advice for dealing with them.

Arguments: what causes them?
Relationship experts say it’s impossible to be close to someone without arguing. Learn more about what causes them.

Dealing better with arguments
Experts on relationships say it’s impossible to be close to someone without sometimes arguing. But if its getting you down, here is some advice on dealing better with arguments.

Is arguing with your partner always a bad thing?
Here’s some advice from Relate, the UK’s largest provider of relationship counselling services.

Spending time together…and apart
It’s a myth that spending every moment together is key to a strong relationship. The Enduring Love? research showed time apart is as important.

Trust and jealousy
Trust creates a strong bond between people. Jealousy undermines trust and can drive people apart. Read more about each emotion, here.

I’ve been cheated on
It’s hard to say what cheating is, as it’s different for so many people. Read our guide to discussing it and dealing with it.

I’ve cheated
Cheating on someone you care about is a hurtful thing to do. But the reasons why it happens can be complicated.

Non-monogamous relationships
Learn more about non-monogamy which means having more than one partner, or having sex with other people as well.

Sex: what if you want different things?
When it comes to sex, what we want and enjoy can change over the course of a relationship and leave you out of sync. Read more about how to navigate this.

Recognising an abusive relationship: Sophie’s story
Sophie, 25, shares her experiences of being in an abusive relationship with her piece on ‘8 things I wish I’d known’.

Social media and relationships
Brook guest blogger Sophie, 25, muses on the topic of social media and whether it makes relationships easier or harder.

Things you only learn when you start a new relationship
Brook guest blogger Sophie, 25, shares her thoughts on starting a new relationship; the high, the lows and the meeting-of-the-family.

Abuse in relationships
Read about the signs that tell you you are in an abusive relationship.

Love: is it really all about putting someone else before you?
Our guest blogger Sophie, 25, shares her thoughts on love and what it really means to put someone else first.

Sex, relationships and your rights
Read about your rights and responsibilities when it comes to relationships and sex.
This article is by courtesy of Brook

8 Sex Trends You Might Not Know About, But Definitely Should Explore

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The Wireless Orgasm

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Whether you’re in an LDR or you live around the block from each other, now you have the option of making your partner cum with the swipe of an iPhone screen. And no, I’m not just talking about a really steamy text. Products like OhMiBod’s Bluemotion allows one of you to have control via your phone over a vibrator that can be worn out and about (talk about an interesting day at the office!). With their Wireless Music Vibrator, you can sync up your toy to your partner’s tunes, and find ecstasy in their favorite Kelly Clarkson song. Or, you know, whatever you’re into.

Knowing More About Sex

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Whether it’s your first time, or your hundred-and-first, sex should be something that you enjoy and can have safely.

Sex can seem like a big and scary topic, but don’t worry, we’re here to break it down into manageable pieces. If you are thinking about having sex, then it is important that you are ready, can enjoy it, and can take responsibility for it. It is also important to make sure that you get contraceptive advice to protect yourself from unplanned pregnancy and sexually transmitted infections.

Consent is also a really important factor. Read our dedicated page on consent which covers what consent means, the circumstances where it might feel confusing and the age of consent.

Consent
Consent means agreeing to do something. When it comes to sex, this means someone agreeing to take part in a sexual activity. Read more about consent here.

Are you ready for sex?
From how long you should wait, to dealing with peer pressure, it’s important to feel ready for sex.

Talking about condoms
Bringing up the subject of condoms in the heat of the moment can be tricky. Here are some tips for talking about it in advance.

How do I use a condom?
Putting on a condom can feel a bit awkward at first, but you’ll get the hang of it quite quickly. Here’s our 5 step guide.

Having sex for the first time
However you feel about your first time, we’ve got lots of tips and advice to make sure you feel comfortable and have fun.

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Vaginal sex
Vaginal penetrative sex (also known as ‘vaginal intercourse’) is when the penis enters the vagina. It is a type of sex that can lead to pregnancy if you don’t use contraception.

Anal sex
Anal sex is any type of sexual activity involving the anus. This could include inserting your penis or sex toy into someone’s anus (known as penetration) as well as touching, licking or inserting fingers into it.

Dealing with sexual pressure
It can be hard to know how to deal with sexual pressure so here are some tips and ideas that might help.

Sex, risks and avoiding regret
Everyone makes mistakes throughout life. But there are some things you probably want to avoid, like pregnancy scares, STIs or sleeping with someone you shouldn’t have slept with.

5 steps to improving your self esteem
Liking who you are as a person (sometimes called self-esteem) is important for sex, relationships and life in general. Learn our 5 steps to improving it.

Masturbation
Masturbation (solo-sex, wanking, playing with yourself, etc) is a way of getting sexual pleasure by touching your genital area. Read our how-to guide.

Orgasms
From the 5 stages of an orgasm, to busting some common myths, our page should tell you all the basics.

Sexting and selfies
‘Sexting’ is a word used to describe swapping sexual messages and photos, often using a mobile phone.

Erections and staying hard
Most of the time, erection problems are due to stress and are temporary. Here’s our guide to overcoming them.

Oral sex
Everything you ever wanted to know including how to give oral sex and tips on staying safe.

Premature ejaculation (coming too soon)
Most of the time, erection problems are due to stress and are temporary. Here’s our guide to overcoming them.

Painful sex
Most people experience pain during sex at some point in their lives and it’s not always obvious why. Read our advice on overcoming it.

anorexia

Porn
Read about porn, what’s legal and how it could affect your relationships. You can also get advice if you’re worried about your porn use.

Sex, relationships and your rights
Read about your rights and responsibilities when it comes to relationships and sex.
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Brook is a trading name of Brook Young People. Limited Company registered in England and Wales, number 2466940. Registered Charity in England and Wales, number 703015. Registered Charity in Scotland, number SC045788.

8 Sex Trends You Might Not Know About, But Definitely Should Explore

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11419248_1621671624747006_1212702419_nLearning From The Pros
We all like to think we’re amazing in bed (and hey, you might be out of this world), but there is always room for improvement. Luckily, there are all kinds of resources out there if you want to invest in a real sexual education (You know, the important stuff you wish they taught in sex ed? Like how to locate the G-spot?). At Babeland, which has locations in New York City and Seattle, you can take classes in everything from The Art of the Blowjob to Positions of Pleasure. Find sex classes in your city and get your learn on!

8 Sex Trends You Might Not Know About, But Definitely Should Explore

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Pumping Iron … With Your Vagina
Having strong pelvic floor muscles is very in right now. Venus balls, geisha balls, whatever you want to call them — they’re great for your orgasm. You lube them up and insert them in the vagina, and use those leg and PC muscles to amp up your kegel workout. Now, why exactly would you do that? Because they can help strength the vagina, which results in improved sexual performance and more intense orgasms. There are actual apps designed to track your vaginal strength progress, so if you think lifting weights with your vag sounds like a joke, think again.

8 Sex Trends You Might Not Know About, But Definitely Should Explore

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. Getting Creative With Birth Control
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2015 has already been a big year for male contraceptives. Various kinds are in the works, all of which will allow the burden of accessing and using birth control to be shared. Yay, gender equality! Aaron Hamlin, director of the Male Contraception Initiative, promises that “this is a total game changer,” and I believe him. The long-term, non-hormonal concept that is in the works is anticipated to be out as early as 2018. Plus, there are plenty of condom variations available (and in the making), as well as a vaginal condom with a built-in vibrating ring that sounds like some good old contraceptive fun.